Are K-Pop Stars the World's Biggest 'Influencers'? - WSJ
K-pop Stars Are Rising Up Fashion's Charts as Brand Ambassadors – WWD
Opinion: Why K-pop's BTS and Exo are working with Louis Vuitton and Gucci: luxury collabs between Hermès and Apple, and Dior and Nike, smartly target digitally native Gen Z
A BTS Member Wins The Heart Of Louis Vuitton's Film Director - Koreaboo
Jimin, EXO and BLACKPINK flying the flag of fashion houses as K-Pop continues it's cultural takeover
Opinion: Why K-pop's BTS and Exo are working with Louis Vuitton and Gucci: luxury collabs between Hermès and Apple, and Dior and Nike, smartly target digitally native Gen Z
BTS And More K-Pop Idols Pay Their Respects To Off-White Founder And Louis Vuitton Artistic Director Virgil Abloh After He Passes Away At 41 - Koreaboo
BTS 10th anniversary: K-pop sensation's decade-long style evolution
10 K-pop idols who are luxury brand ambassadors: BTS, BLACKPINK, and more