Impact of Counterfeits on Businesses and the Role of Brand Protection through Blockchain Technology
Impact of Counterfeits on Businesses and the Role of Brand Protection through Blockchain Technology
prada, LVMH + cartier join forces on aura blockchain alliance to combat fakes
Sustainability, Free Full-Text
Can the blockchain truly battle fake luxury fashion? LVMH, Mercedes-Benz, Prada Group, Richemont and OTB founded Aura Consortium to authenticate their goods – but not everyone buys it
Luxury Brands Try On Blockchain
LVMH, Cartier and Prada Employ Blockchain to Fight Fakes
Aura Blockchain's Daniela Ott on Persuading Luxury Rivals to Join Forces on Product Passports
Prada and Cartier join the LVMH Aura blockchain consortium - Ledger Insights - blockchain for enterprise
FinTech, Free Full-Text