The business of creating desire': An interview with the CEO of
Product Description Publication Date: March 01, 2002 Industry: Advertising industry This is an enhanced edition of the HBR reprint R0109H, originally
Perfect Paradox of Star Brands: An Interview with Bernard Arnault of LVMH (HBR OnPoint Enhanced Edition)
How did customers at luxury brands get so young?
$30B luggage fortune: Bernard Arnault explains success of Louis
How Bernard Arnault, the world's richest man, is expanding his empire
Meet Alexandre Arnault, 29-Year-Old Son of Europe's Richest
The reinvention of one of France's oldest luxury brands, Moynat
Believe French media respect success in business: LVMH CEO
LVMH's Bernard Arnault Is the King of Luxury, but Who Is Next to