The parent company of Louis Vuitton, LVMH, Prada, and Cartier, a subsidiary of Richemont Group, officially announced the Aura blockchain…

Can the blockchain truly battle fake luxury fashion? LVMH, Mercedes-Benz, Prada Group, Richemont and OTB founded Aura Consortium to authenticate their goods – but not everyone buys it

Richemont, LVMH and Prada join forces to create global Aura blockchain consortium

Louis Vuitton and Prada-Backed Aura Blockchain Consortium Names New CEO - Decrypt

Cartier owner Richemont calls for shareholders to block LVMH rival from joining board - CityAM

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Luxury Brands Louis Vuitton, Prada, Cartier Team to Track Provenance on a Blockchain

Prada Group, together with LVMH and Cartier, founds Aura Blockchain Consortium

Can the blockchain truly battle fake luxury fashion? LVMH, Mercedes-Benz, Prada Group, Richemont and OTB founded Aura Consortium to authenticate their goods – but not everyone buys it

Can the blockchain truly battle fake luxury fashion? LVMH, Mercedes-Benz, Prada Group, Richemont and OTB founded Aura Consortium to authenticate their goods – but not everyone buys it

Can the blockchain truly battle fake luxury fashion? LVMH, Mercedes-Benz, Prada Group, Richemont and OTB founded Aura Consortium to authenticate their goods – but not everyone buys it

Louis Vuitton's Parent Company Lvmhf

Richemont in talks to sell stake in online business to Farfetch

Can the blockchain truly battle fake luxury fashion? LVMH, Mercedes-Benz, Prada Group, Richemont and OTB founded Aura Consortium to authenticate their goods – but not everyone buys it