Aura Blockchain Consortium: Richemont, LVMH & Prada Group join forces for global luxury platform

Luxury groups want to let consumers use blockchain to verify goods

Collaboration Is Key for Luxury Blockchain Consortium

LVMH wants to conquer the metaverse. Can the luxury titan pull it off?

LVMH: Aura Blockchain Consortium launches Aura SaaS for luxury brands - Luxus Plus

AURA – The Aura Blockchain Consortium

LVMH, Prada & Cartier partner on Aura, the first global luxury blockchain

LVMH, Prada, Cartier & OTB's Aura Blockchain Consortium AppointsSuccessful Tech Entrepreneur as CEO to Deliver New Phase of Growth - RUNWAY ® MAGAZINE OFFICIAL

Can the blockchain truly battle fake luxury fashion? LVMH, Mercedes-Benz, Prada Group, Richemont and OTB founded Aura Consortium to authenticate their goods – but not everyone buys it

Blockchain Traceability platform Aura gets support from Cartier, Prada and LVMH - UNLOCK Blockchain

ENHANCING AUTHENTICATION FOR LUXURY BRANDS WITH BLOCKCHAIN -- EuroShop

Prada Group Uses Blockchain Technology to Verify Authenticity of Products

LVMH, Richemont (Cartier), Prada, Hublot, Bulgari in Aura Blockchain