LVMH group set to deploy blockchain authentication tool, AURA
Blockchain is no silver bullet against the black market
Loro Piana Partners With Aura Blockchain Consortium To Present Its Origin Story In Web3
Louis Vuitton & Christian Dior Adopt Blockchain Technology to Help Fight Fakes, by Goeie Katoen, Goeie Katoen
Luxury Brands Louis Vuitton, Prada, Cartier Team to Track Provenance on a Blockchain
LVMH, Richemont and Prada Unite Behind a Blockchain Consortium - The New York Times
Louis Vuitton, Paypal & JP Morgan: Blockchain disrupts 2019 in big ways, by Angelique Moss, HackerNoon.com
LVMH names new Louis Vuitton CEO, puts Arnault daughter in charge of Dior
Louis Vuitton blockchain project “beginning of a new era” for luxury brands