No label is more proud of its heritage than Gucci. If it's proof you're after, look no further than these denim jeans from the Florentine label (it doesn't take an expert to recognise Guccio Gucci's initials stamped left, right, and centre).
Shop GUCCI 2022 SS Gg canvas shorts with leather trim
Marking the 100th anniversary of the House, Aria is a celebration of the history of Gucci. Taking cues from the archive, the most recent collection is a culmination of symbols, silhouettes and prints defining the ready-to-wear and accessories' selection. These tapered denim pants have a Horsebit on each back pocket—one of the most recognizable symbols of the House.
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